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SEO Executive
Roles & Responsibility
- Perform keyword research based on trends, target audiences, patterns, and competitor analysis.
- Create optimized page titles, meta descriptions, and content.
- Analyse client performance and identify recommendations for SEO opportunities.
- Extract insight from data, identify relevant trends, and provide proactive recommendations to reach client marketing goals.
- Conduct industry, client, and competitive research.
- Provide regular communication to clients (written and verbal).
- Identify strategies and trends for client accounts and create client presentations.
- Perform frequent data manipulation and interpretation exercises, with Excel and proprietary tools.
- Self-manage execution of activities against deadlines across multiple work-streams.
- Complete activities according to best practices, standard operations procedures, and team member guidance, consistently meeting quality standards, utilizing ethical approach and striving to add value in each activity.
- Active monitoring and sharing of industry news, online marketing trends, industry tools, and internal cross-team key learnings.
- Day to day engagement, collaboration, and partnering with internal teams, external tools, and client teams.
- Perform research on current benchmark trends and audience preferences.
- Design and implement social media strategy to align with business goals.
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
- Monitor SEO and web traffic metrics.
- Collaborate with other teams, like designing & SEM teams to ensure brand consistency.
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Stay up to date with current technologies and trends in social media, design tools and applications.
Experience
- 2 years to 4 years.
Location - Pune (Work from Office).
Social Media Manager
Social Media Marketing Job Purpose
Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue. Works with social media team members to create innovative social media campaigns.
Social Media Marketing Job Duties
- Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules.
- Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management.
- Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies.
- Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns.
- Reports progress to senior marketing management.
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram.
- Researches and monitors activity of company competitors.
- Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages.
Social Media Marketing Skills and Qualifications
Degree in Communications or Marketing, One to Two Years of Experience with Social Media Management, Marketing Experience, Content Creation, Copy writing, Graphic Design, Web Design and Strategy, Data Collection and Analysis, Technology Skills, Strong Verbal and Written Communication Skills, Attention to Detail, Self- Motivated, Creative Problem-Solving Skills, Experience with Major Social Media Platforms.
Business Development Executive / Inside Sales Executive (Digital Ad Sales)
Job Description
We are seeking a highly motivated and results-driven Business Development Executive / Inside Sales Executive to join our Sales & Marketing team. The ideal candidate will have 2–3 years of experience in digital ad sales and be responsible for driving revenue growth by identifying business opportunities, developing client relationships, and offering customized digital advertising solutions.
Key Responsibilities
- Develop and maintain strong relationships with advertisers, agencies, and brands.
- Sell digital advertising inventory across platforms including Digital TV, video content,websites, social media, mobile apps, and OTT platforms.
- Understand client business needs and deliver tailored advertising solutions within their budget.
- Identify new business prospects and formulate sales strategies to meet and exceed targets.
- Collaborate with internal teams (marketing, creative, analytics) to build impactful proposals and campaigns.
- Negotiate pricing, terms, and contracts to ensure mutual profitability.
- Manage the complete sales cycle from lead generation to deal closure.
- Keep updated with digital marketing trends, platforms, technologies, and competitors.
- Maintain detailed and accurate records of sales performance, forecasts, and market insights.
Key Requirements
- Education: MBA in Marketing (Postgraduate)
- Experience: Minimum 2 to 3 years of relevant experience in digital advertising/media sales
Required Skills
- Strong communication and interpersonal skills
- Excellent negotiation and presentation abilities
- Good understanding of digital media platforms and advertising metrics
- Ability to multitask and meet deadlines in a dynamic environment
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