Mojjo
Clients:
Cafe Mojjo
Category:
Website Design
Date:
25 February, 2025
Location:
Pune
Café Mojjo: Brewing Buzz Through Social Media and Ads
Café Mojjo, a vibrant spot known for its cozy vibe and diverse menu, had strong offline appeal but lacked a dynamic online presence. To boost visibility, engagement, and customer footfall, the café partnered with Webleads to revamp its Instagram strategy and ad campaigns.
The Challenge: Turning local love into digital engagement
While Café Mojjo enjoyed great word-of-mouth, its Instagram presence was inconsistent. Engagement was low, ad performance was limited, and content lacked a unified direction. The goal was to create an engaging, recognizable digital brand that attracted both loyal patrons and new visitors.
The Solution: Crafting a scroll-stopping Instagram presence
Webleads began with a complete social media audit to uncover audience insights and engagement gaps. We designed a full-funnel Instagram marketing plan with visually rich content, interactive reels, and targeted ad campaigns focused on awareness and conversions.
Our efforts included:
· A cohesive visual theme that highlighted the café’s ambiance and menu.
· Creative campaigns featuring reels, polls, and giveaways to spark engagement.
· Paid ads designed to increase reach and drive in-store visits.
· Continuous analytics tracking for optimization and growth.
The Results: Brewing measurable success
Within weeks, Café Mojjo saw strong digital traction:
- +130% increase in page reach
- +150% growth in impressions
- +180% boost in engagement
Café Mojjo transformed from a local favorite to a thriving digital brand, connecting with audiences who now experience the café both online and offline.
Looking Ahead: Keeping the buzz alive
With a solid digital foundation and growing community, Café Mojjo continues to leverage
Instagram as its digital storefront, showcasing its flavor, atmosphere, and creative spirit every
day.